Don't Try This At Home: The Naturist

Teva's Naturist sends up Bear grylls and Les Stroud with useless wilderness survival tips
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Teva's Naturist sends up Bear grylls and Les Stroud with useless wilderness survival tips

We're usually not too fond of just busting out the corporate viral vids, but Teva went ahead and put some thought into "The Naturist," a clever send-up of TV survival experts like Bear Grylls and Les Stroud. Gavin McInnes, founder of Vice Magazine, plays the hapless Naturist. Check out the first ep:

Future episodes will see the Naturist hold forth on such pain-inducing topics as fire and hunting. Speaking of survival and Teva, I sure could've used some of his river tips before nearly killing myself at the Teva Mountain Games. Oh well.

—Ted Alvarez

The Naturist